ABOUT US
Corporate Information
Singapore Discovery Centre (SDC) Our mission, belief statements, corporate values and more
Mission
To share the Singapore Story and inspire a desire to contribute to Singapore’s future.
Belief Statements
To our Guests – Excellent Customer Service
To our Staff – A Preferred Employer
To our Business Associates – A Professional Relationship
To our Stakeholders – An Enriching Partnership
Corporate Values
Compassion
It is commonly used interchangeably with empathy, altruism, kindness and love. However, compassion must not be confined to just managing clients and visitors, it is also about treating our own employees compassionately.
Customer Service
We are just providing basic customer service if we are merely meeting expectations when we are personable, prompt, efficient, courteous, and reliable. It is when we are able to deliver beyond expectations, then are we are able to delight our guests and visitors.
Pride in Work
This is seen as a positive attitude to have as it celebrates one’s achievements and promotes self-worth or self-esteem. When you have pride in what you organise, plan, write, train and guide, then you will be able to do what you do exceedingly well and with a lot more passion.
Professionalism
Being professional is also about wanting to excel in whatever we undertake to do. When we do things right and well the first time, every time and all the time, then we are indeed displaying the highest level of professionalism.
Honesty & Integrity
When we take personal responsibility for our actions, we are indeed displaying honesty and integrity. As we are governed by the corporate governance principles, it is only when we have strong ethical behaviour that we can stay true to the spirit behind corporate governance and we can all sleep well at night, knowing very well that our conscience is crystal clear.
Teamwork
Understanding teamwork is essential in order to achieve the goals and successes that every business hopes to see. Working together as a team means that several individual people have to come together and function as one solid unit. It involves taking the various talents and skills that each team member contributes and combining them into one successful effort.
Awards and Accolades
Chairman
BG Kelvin Fan
Chairman
Singapore Discovery Centre Ltd
Directors
Mr Joseph Tan
Chief Executive
Defence Collective Singapore
COL Goh Jerica
Director
Nexus, Ministry of Defence
SLTC (NS) Melvin Kwek
Managing Director
Vantage Point (Private Limited)
Mr Chia Tze Yee
Group Director (Engagement)
People’s Association
Ms Kit Chan
Artiste / Creative Consultant
Mr Jeffrey Seah
Partner
Mettle & Salt Partners Pte Ltd
Mr Ng Kin Yi
Director
Defence Finance Organisation
Ministry of Defence
COL Lim Han Yong
Head
National Service Affairs Department
Ministry of Defence
Ms Loh Wee Cheng
Divisional Director
Student Development Curriculum 1
Director
Character and Citizenship Education, Ministry of Education
BG Tan Tiong Keat
Commandant
SAFTI Military Institute
Ministry of Defence
Mr Leonard Tan Bahroocha
Annual Report
Financial Statements
Mission
To share the Singapore Story and inspire a desire to contribute to Singapore’s future.
Belief Statements
To our Guests – Excellent Customer Service
To our Staff – A Preferred Employer
To our Business Associates – A Professional Relationship
To our Stakeholders – An Enriching Partnership
Corporate Values
Compassion
It is commonly used interchangeably with empathy, altruism, kindness and love. However, compassion must not be confined to just managing clients and visitors, it is also about treating our own employees compassionately.
Customer Service
We are just providing basic customer service if we are merely meeting expectations when we are personable, prompt, efficient, courteous, and reliable. It is when we are able to deliver beyond expectations, then are we are able to delight our guests and visitors.
Pride in Work
This is seen as a positive attitude to have as it celebrates one’s achievements and promotes self-worth or self-esteem. When you have pride in what you organise, plan, write, train and guide, then you will be able to do what you do exceedingly well and with a lot more passion.
Professionalism
Being professional is also about wanting to excel in whatever we undertake to do. When we do things right and well the first time, every time and all the time, then we are indeed displaying the highest level of professionalism.
Honesty & Integrity
When we take personal responsibility for our actions, we are indeed displaying honesty and integrity. As we are governed by the corporate governance principles, it is only when we have strong ethical behaviour that we can stay true to the spirit behind corporate governance and we can all sleep well at night, knowing very well that our conscience is crystal clear.
Teamwork
Understanding teamwork is essential in order to achieve the goals and successes that every business hopes to see. Working together as a team means that several individual people have to come together and function as one solid unit. It involves taking the various talents and skills that each team member contributes and combining them into one successful effort.
Awards and Accolades
Chairman
BG Kelvin Fan
Chairman
Singapore Discovery Centre Ltd
Directors
Mr Joseph Tan
Chief Executive
Defence Collective Singapore
COL Goh Jerica
Director
Nexus, Ministry of Defence
SLTC (NS) Melvin Kwek
Managing Director
Vantage Point (Private Limited)
Mr Chia Tze Yee
Group Director (Engagement)
People’s Association
Ms Kit Chan
Artiste / Creative Consultant
Mr Jeffrey Seah
Partner
Mettle & Salt Partners Pte Ltd
Mr Ng Kin Yi
Director
Defence Finance Organisation
Ministry of Defence
COL Lim Han Yong
Head
National Service Affairs Department
Ministry of Defence
Ms Loh Wee Cheng
Divisional Director
Student Development Curriculum 1
Director
Character and Citizenship Education, Ministry of Education
BG Tan Tiong Keat
Commandant
SAFTI Military Institute
Ministry of Defence